The Mission:

After several years of successful PR representation, Belmond, the leading luxury hospitality and travel company known for its portfolio of iconic hotels, unique train and cruise travel experiences, looked to us to support its growth in the region and drive corporate awareness as part of the rebrand from Orient-Express Hotels to Belmond.

Belmond

Belmond

 

 

 

 

 

 

 

 

 

If you’re interested in learning more about how we can help your brand and business succeed in Asia or further afield, please get in touch: info@ghcasia.com

What We Did

  • Successfully relaunched Orient Express as Belmond throughout Asia
  • Strengthened media engagement, increasing the number of published articles by 60% over 2 years.
  • Implemented a dynamic program of media visits to iconic properties and trains
  • Increased word of mouth for the brand among high end consumers in the region

Other Work

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