Services

GHC Asia designs integrated solutions that combine the three core disciplines of PR, Content and Digital.

PR
PR

Creating impactful PR strategies based on real insights

• PR strategy
• Brand research
• Competitive analysis
• Market entry roadmap
• Brand insight reports
• Media audits
• Messaging
• Media relations
• Issues monitoring
• Crisis management
• Crisis training
• Media training
• Event planning, Launches, roadshows, media trips

Content
Content

Developing compelling content to engage your audiences

• Multi language content creation
• In-house translation and localisation
• Brand asset development; websites, e-newsletters, e-brochures
• Content marketing campaigns
• Print ad planning
• Dynamic content development; short videos

Digital
Digital

Amplifying brand messages and creating influential relationships

• Digital strategy & planning
• Social Media account set up
• Community management
• Social Media training
• SEO
• Affiliate marketing
• Influencer profiling and measurement
• Influencer engagement for content collaborations, marketing campaigns, events, influencer trips
• Online audits
• Online monitoring
• Online media planning and buying
• Website development
• UX/UI planning
• Mobile engagement (H5 campaign)

Our Approach

Our extensive expertise means we’ve perfected a strategic and creative approach that will add depth to any PR campaign and ensure your brand stands out.

LISTEN
& LEARN

LISTEN
& LEARN

UNDERSTAND & RESEARCH

UNDERSTAND & RESEARCH

CREATE &
STRATEGISE

CREATE &
STRATEGISE

COMMUNICATE
& CONNECT

COMMUNICATE
& CONNECT

ANALYSE
& EVALUATE

ANALYSE
& EVALUATE

1

LISTEN & LEARN

We always start our relationships by listening. We establish your PR objectives, needs and targets and determine clear expectations. Even if you’re new to PR, we’ll guide you through everything you need to know.

2

UNDERSTAND & RESEARCH

Through research, insights and experience, we’ll identify your target audience, work to understand key competitors and explore the best platforms to build lasting, meaningful connections.

3

CREATE & STRATEGISE

Through brainstorming and team discussions, we develop the big ideas, key concepts and brand stories that will engage your audience, then channel this into an intelligent, original PR strategy uniquely created for your brand and target audience.

4

COMMUNICATE & CONNECT

We know how to connect – it’s what we do best. We’ll use our extensive network to amplify your brand and maximise your key messages. We will create lasting impressions that focus on quality and content. We’re not just about column inches – we deliver influential results.

5

ANALYSE & EVALUATE

We’re always upfront in how we approach business and reporting back on results, coverage and progress is part of the process. Everything we learn and observe from results helps us to continually evolve and refine our PR strategies, for ongoing results that sustain momentum for your brand.

SOME OF OUR CLIENTS

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